PREORDER Brave GentleMan™ x MIRUM®

Be the first to order Brave GentleMan™ x MIRUM® capsule collection designed by Joshua Katcher, featuring expertly crafted footwear, wallets and belts made with MIRUM® - a categorically unique, low-carbon, all-natural material engineered by Natural Fiber Welding. MIRUM® can take on an extraordinary range of aesthetic and mechanical properties: it can look like anything from leather to carbon fiber. At the end of its life, MIRUM® can be recycled into new MIRUM® or ground up and returned to the earth. MIRUM® is the only animal free and plastic free solution on the market. PRESALE ENDS SEPTEMBER 1ST

“When I started Brave GentleMan in 2010, I wanted to use the best vegan materials and push the boundaries of how vegan footwear was perceived. That process is an ongoing evolution and our capsule collection made with MIRUM is a game-changing milestone!”v

- Brave GentleMan founder, Joshua Katcher

Since 2010 Brave GentleMan™ has developed an award-winning collection of styles which will now be available in Mirum®. Brave GentleMan™ will also introduce a new style, the Sculpture Sneaker - with original soles designed in 3D by Joshua Katcher, featuring injection-molded, fairly-harvested natural rubber, a natural cork insole, and a waste-diverted textile sock. The Brave GentleMan™x Mirum® Capsule Collection will be made fairly in Brazil at a state-of-the-art, all-vegan shoe factory.

The future is biobased, but the leather industry would like people to believe that you must choose between animal skins and plastic. This binary not only ignores existing data about the enormous toll that conventional leather takes on biodiversity, climate, animals and resource usage, but it ignores visionary innovations like MIRUM that compromise nothing and offer a handsome, high-performance and plastic-free solution perfect for Brave GentleMan shoes and accessories.”

- Brave GentleMan founder, Joshua Katcher

The Discerning Brute readers get a secret discount of 15% off their preorder with the code BGMXMIRUM at checkout.

MATERIAL IMPACTS

When we look at the whole supply chain of animal skin leather and different materials replicating it, it’s clear how important the materials we choose are for our climate and planet. Here, we can see the cradle-to-gate impact of cow skin leather, polyurethane faux leather, partly bio-based alternatives (like ‘fruit leather’, and MIRUM®, a plastic-free leather alternative. 

For more, visit Collective Fashion Justice.