“Brave GentleMan does things differently. We embrace a slow-fashion production model. We invest in sustainable innovation, superior vegan materials, ethical labor & classic styles made with quality.”
Ethical Fashion is not an aesthetic. It is a methodology. Brave GentleMan simply applies this method to classic menswear aesthetics. We don’t believe animals belong in the fashion production system, or any industrial system for that matter. We believe that people making our clothing and growing, developing or processing our materials deserve respect and dignity through safe conditions and a living wage. We believe that ecosystems should not be destroyed in order to make fashion. We believe that the increasing velocity of “fast-fashion” is one very visible manifestations of a much larger and deeper problem. We don’t think Brave GentleMan is a final solution, but it is a means by which to invest in systems that we believe should flourish and ultimately replace more problematic systems.
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